Over the last few weeks I’ve had a few new articles published on The UK Sports Network and SportsNetworker.com, I’ve had football on the brain so you may notice a World Cup theme! Check them out below:

World Cup by Word of Mouth: Looking at how word of mouth marketing was used in the build up to the World Cup.

How to Follow the World Cup: Highlighting some of the best ways to keep up to date with this summer’s World Cup.

The FA and social media – The Good, The Bad and The Ugly
: In this post I discuss the good and bad sides of the English FA’s use of social media.

As always I’m open to feedback and suggestions so please let me know what you think.