To find out more about how Real Madrid are approaching social media, I recently spoke with Real’s Digital Business Manager Oscar Ugaz about social media and the clubs digital strategies.
I recently had the chance to speak about social media with Chris Nield, Social Media Executive at Manchester City Football Club….
In my Facebook and Twitter Premier League blog post I stated that in my opinion Manchester City have really set the bar for the other Premier League clubs in terms of social media and online presence, so it was great to get the opportunity to speak to Chris about the clubs use of social media.
With 350 million worldwide users a Facebook page offers huge potential for sports clubs. However, users are now inundated with thousands of pages all after their attention. So, how can you make your page stand out from the crowd, and keep the fans coming back?
I recently put out a question on Twitter, blogs and fansites: Sports fans, where do you go for information about your favourite teams/athletes, official sites or other sources?
The resounding answers were that sports fans get information from other sources, such as, fansites, local media and RSS feeds.
So, can social media help bring fans back to official club sites?
Recent comments