Ash Read

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Posts tagged: twitter

How could David Haye utilise social media?

May 3, 2010, by Ash No comments yet
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David Haye has the world at his feet. He doesn’t struggle to get coverage and let’s be honest, he’s doing just fine without social media, but, I feel if Haye was to utilise the tools at his disposal he could become one of the world’s biggest sports stars.

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Interview: Real Madrid and Social Media

April 3, 2010, by Ash No comments yet
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To find out more about how Real Madrid are approaching social media, I recently spoke with Real’s Digital Business Manager Oscar Ugaz about social media and the clubs digital strategies.

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ITFC are missing a massive opportunity.

March 5, 2010, by Ash 9 comments
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Sports teams have a MASSIVE advantage over other brands when it comes to social media – almost every team will have dedicated fan sites, un-official fan pages and people talking about them all day long and in my opinion this is one of the reasons that many clubs are yet to get involved in social media – they don’t need to chase publicity and start conversation! They will get coverage everyday without doing anything, but, why not capitalize upon that? And make the most of the opportunities provided by social media?

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Interview: Why Manchester City Get Social Media

March 2, 2010, by Ash No comments yet
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I recently had the chance to speak about social media with Chris Nield, Social Media Executive at Manchester City Football Club….

In my Facebook and Twitter Premier League blog post I stated that in my opinion Manchester City have really set the bar for the other Premier League clubs in terms of social media and online presence, so it was great to get the opportunity to speak to Chris about the clubs use of social media.

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Babel reveals he’s been dropped via Twitter

January 15, 2010, by Ash No comments yet
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Ryan Babbel today revealed on Twitter that he had been dropped from the Liverpool squad for this weekends game against Stoke.

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Can social media help bring fans back to your official site?

January 15, 2010, by Ash 5 comments
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I recently put out a question on Twitter, blogs and fansites: Sports fans, where do you go for information about your favourite teams/athletes, official sites or other sources?

The resounding answers were that sports fans get information from other sources, such as, fansites, local media and RSS feeds.

So, can social media help bring fans back to official club sites?

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Twitter and the Premier League – SportsNetworker.com

January 12, 2010, by Ash No comments yet
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I’ve recently had my first article published on SportsNetworker.com, a great site that covers a variety of topics revolving around sports business and the Internet. Check it out and let me know your thoughts.

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Sports and Social Media Predictions 2010

December 18, 2009, by Ash No comments yet
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2009 was the year that social media really took off in sports with teams, athletes, coaches and sponsors all starting to take note of how social media can have a huge impact on sports and fans.

I recently had the pleasure of working with Jason Peck on the design for his Sports and Social Media Predictions 2010 eBook. Jason brought together 16 thought-leaders from the sports and social media industry to share their ideas and predictions for sports and social media in 2010.

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Recent posts

  • Think Different Ash, December 6, 2011
  • SheepshanksWill St George’s Park Bring England Level With Rest of the world? Ash, December 5, 2011
  • are you from hereAre You From HERE? 5 things to remember in order to achieve your dreams Ash, December 1, 2011

Recent comments

  • Are You From HERE? – Ash Read: [...] spot shows Derrick’s journey to the NBA, his background...
  • Luca Massaro: Lovely short post Ash. I wrote a tribute post on...
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  • About
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  • Think Different Ash, December 6, 2011
  • SheepshanksWill St George’s Park Bring England Level With Rest of the world? Ash, December 5, 2011
  • are you from hereAre You From HERE? 5 things to remember in order to achieve your dreams Ash, December 1, 2011
  • EnglandFrom Grass Roots to International: Does English Football Lack Philosophy? Ash, November 18, 2011
  • The Holstee Manifesto: Ash, November 10, 2011

Recent comments

  • Are You From HERE? – Ash Read: [...] spot shows Derrick’s journey to the NBA, his background...
  • Luca Massaro: Lovely short post Ash. I wrote a tribute post on...
  • Karl Lusbec: Nice blog Ash! Umbro stayed true to its core values...
  • gosam: Ash, Love the analogy! (And thanks for referencing my LBJ...
  • googooboyy: Having an official social media page for a sports club...

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