Founded in 1902, with 31 Spanish Liga titles and 9 UEFA Champion League victories, Real Madrid are the most successful football club of all time. The club is currently managed by the enigmatic Jose Mourinho and the Santiago Bernabéu Stadium is home to some of the worlds best players.
After speaking to Oscar Ugaz, Online Marketing & Digital Business Manager, and Pedro Duarte, Mobile Business Manager back it March, it was easy to understand how the Real’s on pitch success had translated into the online world.
The club has now taken their digital offerings to the next level by becoming first football club in the world to launch an authentic social game for all its fans and followers. The game, Real Madrid Fantasy Manager 2011, is already available on Facebook and IPhone, and gives all football fans the opportunity to step into Jose Mourinho’s shoes and become manager of Real Madrid.
Read the full article on The UK Sports Network….
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